Amy from Creation of You came to me wanting to do a full re-brand. Amy’s business is based in France (cool, right?!) and her style is very similar to mine, which made this project super fun! We wanted to create something french-inspired, light, and simplistic while keeping a timeless elegance to it.
The Creation of You brand is very minimalistic and french-inspired. We used a serif font to convey the timeless elegance we were aiming for and a monochromatic color scheme to ensure simplicity. We also added various shapes throughout the brand collateral designs to give everything a little extra pop!